Google Caffeine Algorithm Update

Watch Video of Interview with Webpronews.com and Matt Cutts, Software Engineer, Google INC.

Google Caffeine was big news when it was first announced back in August. No doubt it’s going to be even bigger news when the update goes live. The question is whether this is going to be good news for your site?

The next-generation search infrastructure [codename Caffeine] that will be replacing current Google is supposed to be better in every way. Caffeine will be faster. It will index more pages. It will be more accurate and will serve better, more relevant results. This new architecture appears to include crawling, indexing, and ranking changes. For the first time, Google isn’t simply incorporating these changes into their existing infrastructure or replacing it.

If you are unfamiliar with Caffeine, it is an algorithm update that Google announced in the summer. Upon the announcement, Google’s Matt Cutts said, “The Caffeine update isn’t about making some UI changes here or there. Currently, even power users won’t notice much of a difference at all. This update is primarily under the hood: we’re rewriting the foundation of some of our infrastructure.”

How to Check Your Website is Penalized by Google?

In this large world of Internet and search engines, sometimes you become the victim of Google penalization. Reason could be anything but we cant find the exact reason. if we keep few point is in our mind then we can save our website by Google Penalization. There is always a question asked by all webmasters that how to check whether your website is being penalized by Google or not?

Here are few points to let you verify that your website is suffered by Google Penalization or not.

Keyword Rankings:

You were top on result for some of your keywords and you see a major and sudden drop in all those keywords. This indicates that your website is probably being penalized by Google because your Google SERP (Search Engine Result pages) is going very down.

Number of Page Index:

Large numbers of pages from your website were there in Google before when check using site:www.your-website.com and now when you use site:Google command, you are seeing very few pages. Most of your pages are no more in Google index. This major de-index also indicate that your website is in trouble.

Page Value Loss:

If you see that your pages are there in Google when you use site:Google command. Next thing to check is the value of these pages. Even if these pages are there in Google index. They are not appearing in search results or appearing very last in results when you give complete post title + your website name.

For ex. SEO Articles + domain-name.com, where “SEO Articles” is the keyword you are searching for and “domain-name.com” is the name of your website.

Google Cache:

Google Cache is another way to find if your website is being penalized by Google or not. Normally Google put every website on internet to its cache and this cache updates depend on many factor related to a website.

If you check your website with cache:www.your-website.com in Google and find the date of last cached is too old, it means Google is not showing interest in your website anymore. Most likely it can be a Google penalization.

Complete De-index:

This is the simplest way to check for Google penalization. When your site is completely de-indexed by Google and it’s no more in Google either with info:www.your-website.com or with site:www.your-website.com.

Number of Backlinks:

Few days back, when you checked your website, Google was showing thousands of back-links of your website and now link:www.your-website.com (link: is a Google Command) is showing a huge drop in number of back-links. If this is the case, then it’s the possibility of Google penalization.

Index Time:

Index time is another factor by which you can check for penalization. Before penalization, new content from your website were getting indexed in days and now they are taking a couple of weeks to get indexed. This is a clear sign of Google penalization or Google is getting in trouble indexing your website.

Google Page Rank:

Google Page-Rank is a value attached to your website. You may see a drop in your Page-Rank value if Google has penalized you for any reason. Before few days, if your Page-Rank value was say 5 and now it’s become 0. It’s very obvious that Google has penalized your website.

Wait for Google Mail:

Google always send mail when it finds something harmful in your website in Google webmaster account. Google will de-index all those pages which are having problem and will inform you to fix the problem. Once you fix the problem, you can easily come back in Google search index.

if you want to share some other point regarding Google Penalization, please discuss. I welcome your suggestions.