Facebook Brings Food Ordering to Its Mobile App

Facebook is introducing the ability to order food with its mobile app for users in the US.

Food can be ordered for either takeout or delivery from local establishments without having to leave the Facebook app.

”People already go to Facebook to figure out what to eat by reading about nearby restaurants, and seeing what their friends say about them. So, we’re making it even easier.”

In order to facilitate food orders through its mobile app, Facebook is utilizing the services of third parties such as EatStreet, Delivery.com, DoorDash, ChowNow, Zuppler, Slice and Olo.

Facebook is also using the food ordering services offered by popular chains such as Jack in the Box, Five Guys, Papa John’s, Wingstop, TGI Friday’s, Denny’s, El Pollo Loco, Chipotle, Jimmy John’s, and Panera.

With the ability to both discover new restaurants, and read what people have to say about them, Facebook is an ideal platform for placing food orders.

Not sure where to start? Navigate to the ‘Explore’ menu and visit the ‘Order Food’ section. Here you will be able to browse nearby restaurants and easily place an order by tapping on the ‘Start Order’ button.

Article and image Source: searchenginejournal.com

Facebook’s ‘Explore’ Feed May Improve Pages’ Organic Reach on Desktop

Facebook has rolled out a possible solution for improving the organic reach of posts published by pages on the desktop site.

Over the past several years, Facebook has become notorious for stifling the organic reach of content published by pages.

From prioritizing paid posts, to giving more weight to posts from friends and family, Facebook has made it difficult for pages to extend their reach without coughing up advertising dollars.

Facebook’s Explore feed is designed to change that. Within the Explore feed you will find posts from pages you don’t follow, which would be unlikely to show up in your news feed otherwise.

Posts that are curated in the Explore feed have been selected based on your interests, so it’s not as though you’ll find something in there that is completely out of left field.

Facebook describes it as:

”… a complimentary feed of popular articles, videos, and photos, automatically customized for each person based on content that might be interesting to them.”

Another thing users may appreciate about the Explore feed is that it doesn’t contain any ads (for now). Of course, pages may appreciate this as well since there is no pay-to-play element of the Explore feed.

Facebook’s Explore feed has been available within its mobile app since this summer. So if you have used it before you know what to expect from the desktop version.

Source: searchenginejournal.com

Mark Zuckerberg & Priscilla Chan Make Donation to San Francisco Hospital

#Facebook founder Mark Zuckerberg and his wife Priscilla Chan have donated $75 million to the San Francisco General Hospital and Trauma Center, making what’s believed to be the largest private gift from individuals to a public hospital in U.S. history.

#Zuckerberg expressed his support for The General, saying, “The Bay Area is our home, we work here, we live here, and we want to invest in efforts that can make a difference in people’s lives here.”

God bless you, #markzuckerberg